Advertising is vitally important to every business. It can make the difference between becoming a long-term success with a loyal customer base and going out of business shortly after opening. Advertising is also something that over time has become overdone. This has caused once successful advertising strategies to become a lot less effective than they once were.
One solution is to implement some more original advertising methods now available from different print shops. These can allow you to get an edge on your competition simply from the fact it is unlikely that as many of your competitors are using such techniques. Below are a top three.
1. T-Shirt Digital Printing
With the introduction of more advanced printing techniques, printing a design on the standard cotton t-shirt is now easier than ever. This development has lead to many opportunities for businesses. Not only can businesses sell their own t-shirts, but they can also use them as a very cheap and effective form of advertising.
One thing most people do is check out other people’s clothes. If they see the name of a restaurant, local attraction, or other business, they may become curious enough to check it out. This advertising can also travel anywhere with the people that wear those t-shirts. T-shirt digital printing is one way to really expand the scope of your advertising.
2. Magnetic Signs
Another great option for businesses are magnetic signs. These can be printed out for very cheap. You can then hand them out for free to your customers. While giving them out for free may seem like an unnecessary expense, this is one advertising method that can pay dividends later on.
For one, this is a must for any business that delivers food. If a customer wants to quickly find the number of a local pizza place or sub shop that delivers, a magnet on the fridge with a phone number for such a delivery place may be the first thing they go to. Magnetic signs for that reason may be even more effective than having an online or phone book listing.
3. Car Decals
Lastly, another thing you may want to consider is purchasing a car decal. While you may assume that vinyl vehicle wraps are exorbitantly expensive, this is usually not the case. They can also be a great advertising method. Whenever you drive that vehicle, you will have instant advertising.
Car decals tend to get noticed. This is probably due to the fact that there are not many vehicles on the road that use them. So while something more mundane like fliers will certainly get ignored, this will probably not be the case for vinyl car wraps. They are also greatly customizable. This can allow you to add the exact graphics and fonts you want to use to advertise your company.